Period: April 2018
"TU ROL ES INFORMARTE", was a social campaign implemented in the last year of the degree for the subject of campaign planning. In this I had the opportunity to participate as a content creator, capturing and editing video and image, as well as making graphics.
Some contents:
Use storytelling to try to tell a part of the story through the banners that were used in each stage. Some of my activities were:
Video and image editing & shooting; Audio editing; Understanding and analyzing the target audience; Assistance in the creation and capture of audiovisual material at some events; Copywriting; Brief creation, branding.
Social campaigns are impressive because it is about changing the ideology of a target audience, I know it was a great experience. In this project I learned a lot about working under pressure, empathy, good team spirit, respect for people's ideas, in addition to being able to develop my skills further. Other videos created:
I will always remember teachers who taught me great things at this stage of my life, such as Professor Skerrit, who gave me classes on semiotics, market research and this advertising campaign subject, he was very demanding with the pieces I showed him and that It was something very good because it helped me to connect the semiotic part of each piece, to find solutions to things that I did not know and the type of meanings, emotions, etc. was impressive.
Another incredible person was Professor Tikitiki who gave me subjects related to design and advertising, she was always demanding more from me, I am very grateful for that, a great fan of Coca-Cola like me, she cared a lot about my productivity.
Ohh teacher Rosuka who gave me communication subjects, editorial design, she could ask her a thousand questions and she always answered me, she said that my curiosity was good, she always looked happy and also liked to explore.
There were also other people like professor Laureano who gave me classes related to mathematics, there I discovered that I like statistics and the love of data analysis, professor Mirna who always seemed so relaxed, patient, I learned a lot from her about tolerance and the management of human capital. Professor Alejandra who always told me Ruiz! this can do better,she always gave me cool challenges.
In general, during this period of my life, what I loved the most was going to my favorite classes. I will always fondly remember those who helped and taught me to become a better.