Period: April 2019 - January 2020
Region Xalapa was a tourist campaign in which I had the opportunity to participate. I remember all the experiences and I can say that I feel a lot of happiness in my being, participating as Social Media Manager and Community Manager was very cool.
Some contents:
Some of my activities were:
•Creation of a social media plan
•Creation and configuration of social media accounts (RRSS)
•Creation and configuration of advertising accounts and META payment methods Implementation and selection of advertising boosts on social media
•Creation and editing of content (image & video) Strategic implementation of SEO
•Creation of content calendars
•Creation of copies, advertising texts for social media
•Monitoring trends at local, national, and international levels
•Creation of content for special events Implementation
•Analysis of direct and indirect competition Integration of codes for social media platforms
•Generation of insights Implementation of social listening, Inbound marketing
•Online reputation management, digital public relations
•Moderation of messages received through different channels
•Constant interaction with various communities
•Social media analytics and reputation reports
•Crisis management
•Generation of representative hashtags
•Attendance at events
•Brainstorming
Among other activities.
I learned more about the tourism sector, the barriers, the great opportunities and I was able to apply my skills in this project. I was able to discover in depth how the event planning process works. Epic and fun days were those that were lived. Great team! Thanks.
